If you're interested in learning how to create and launch a mini SEO campaign, have hands-on time to implement, and get feedback directly from me, then this training is for you.
Limited Space: Only 12-15 students max (that way we can keep it intimate with plenty of time for feedback and Q&A).
Get hands-on time to implement, feedback, and ask questions in a small group setting with your fellow savvy marketers all ready to invest in SEO growth.
Learn what goes into a results-oriented SEO campaign: set a smart strategy, roll up your sleeves to implement tactics, and bring to class your questions.
After 60 days, we'll have a follow-up class (included) to assess and measure results, and plan how to improve, enhance, pivot (if needed) and continue to grow and scale.
Are you ready to roll up your sleeves and get to work? In less than 30 days, we're going to identify your Mini SEO Campaign focus area, create your optimization plan, create and SEO your content, and plan for what comes next. Each class will be recorded and there will be time for Q&A on each call.
Our first class will cover Mini SEO Campaigns 101, where you'll create your plan overview of what your campaign will look like and how you'll know if you were successful. Plan for homework and be ready to make decisions.
In class 2 we'll cover the ins and outs of how to optimize your content with beginner, intermediate, and advanced level on-page optimization tips and techniques. Required homework is creating 1-2 pieces of content for me to review ahead of our next class.
In class 3 I'll go over the biggest mistakes and best examples of optimized content from the week before. We'll review how to finish your campaign, and what to do to amplify your content and give it its best chance for success.
In this bonus 60-day follow-up class, we'll analyze your campaign performance, talk about next steps, and scale your campaign to other areas followed by Q&A.
This training is designed for savvy marketers who can meet the following requirements:
You can write and publish 2-3 pieces of content in your CMS (or will commit to getting this done) and will do so by the weekly deadline.
You have the ability to make decisions about adding internal links, identifying and using on-page SEO elements like images and videos, etc.
You may not be completely confident about SEO, but you are a savvy marketer who can figure things out and will roll up your sleeves to implement in June.
You are a team player who knows this is a group training class; you'll participate & jump in to help others (who will also do the same for you).
For 10+ years, I've been teaching marketers how to keep up with SEO and apply the most up-to-date best practices that get results. I've been an SEO Consultant with more than 12 years of experience helping companies and content creators generate brand awareness, traffic, and conversions. My passion is teaching: I'm on the faculty for the AMA (American Marketing Association), training marketers across the world about SEO. I have led 50+ presentations on SEO at WordCamps around the country, PRSA, Business Marketing Association, and various digital marketing organizations, all while staying in the trenches with SEO client work.